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Conducting WasteWise Outreach

Providing waste reduction education and conducting WasteWise outreach are the primary functions of the WasteWise endorser program. WasteWise offers many resources to help you spread the WasteWise message. Below are several ideas to get your program started.

Use the WasteWise Logo

Increasing recognition of the WasteWise logo in the business community and among the general public helps spread the image of WasteWise and the message it represents. As an endorser, you can play a key role in increasing the use and recognition of the WasteWise logo. WasteWise encourages its endorsers to use the logo to demonstrate their partnership with WasteWise, and provides suggestions in Creative Ways to Use the WasteWise Logo. To use the logo, please review the guidelines for logo use and download the logo in your preferred format. The following are a few ways you can use the logo.

On your Web site
The logo serves as a perfect accompaniment to a description of your organization's environmental outreach efforts.

In newsletter articles about WasteWise
Spice up a newsletter article by including a graphic!

On a WasteWise display
Design a WasteWise display to bring to conferences, trade shows, or presentations about the program.

To download the WasteWise logo, visit our WasteWise Logo—Guidelines for Use and Download Options page.

Include WasteWise in Your Publications

Publicize your partnership with WasteWise by publishing an article about WasteWise in your newsletter or journal. Not only is this an opportunity to educate your members and constituents about the program, it also demonstrates your organization's partnership with EPA.

Sample Newsletter Text
Word (2 pages, 23 KB)

Distribute WasteWise Information

Promotional Materials

WasteWise provides endorsers with copies of promotional materials to distribute in mailings, during face-to-face visits, at conferences and trade shows, or when giving a WasteWise presentation. A fundamental tool for WasteWise endorsers is the general WasteWise information packet, which provides background information about the program including the most recent WasteWise Annual Report, a marketing flyer, a brochure describing the WasteWise Web site, and a registration form. These packets can also be tailored by adding Industry Sector Publications.

Technical Assistance Materials

Endorsers also distribute technical assistance materials which help their members and constituents address specific solid waste issues, give examples of the type of assistance WasteWise provides, and demonstrate the potential for cost savings and greater efficiency through waste reduction. These materials include industry sector case studies, fact sheets, and other WasteWise publications.

Ordering Materials

Visit the Publication Directory to access electronic versions of the materials we can provide, or call the WasteWise Helpline at (800) EPA-WISE to order printed copies of these materials.

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Last Updated: April 24, 2007